Microsoft is introducing a “try before you buy” feature for apps in its Windows 8 store, giving users a week to see if they really want to pay for the app.
The 7-day free trial is an interesting approach to apps on the upcoming Windows 8 platform, providing a significant period of time to give an app a test run.Microsoft requires developers to charge at least $1.49 for a Windows 8 app, which is 50 percent more than Apples $0.99 requirement. This could be the reason why the company is being so generous with its free trial period, as the higher minimum cost could lead to a lot more complaints and refund requests when an app does not live up to the hype.The length of the trial may not hit home until compared to, for example, the 15-minute refund window for Android app purchases. 15 minutes is not a lot of time to see if an app is any good or not, and a purchase is still required before this small grace period kicks in.Microsofts offering may cause rivals to adopt similar trials if it really catches on, but what is good for consumers may not be so attractive to developers, who may suffer from lower “impulse” sales.Windows 8 launches on 26 October.Source: Tecca
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